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Facebook New Name: Facebook Inc. is planning to rebrand itself with a new name, according to an earlier report by The Verge at its Annual Connect conference on October 28. This report has now triggered a flurry of speculations online and everyone is trying to guess the new name.
While people on Twitter are suggesting simple names like “FB” and “The Facebook”, reports suggest that the company’s new name may have something to do with “Horizon”, a virtual reality platform known as “Horizon”. The company is developing. This would be an allusion to Zuckerberg’s intentions to develop a metaverse.
Could Meta be Facebook’s new name?
Facebook’s former Civic Integrity Chief, Samidh Chakraborty, has suggested that the company may also look at “Meta” as a possible name. meta.com currently redirects to meta.org, a biomedical research discovery tool developed under the Chan Zuckerberg Initiative.
Why is Facebook being rebranded?
According to the report, the purpose of the rebranding will be to present Facebook as a metaverse company. All apps and services, including Facebook, Instagram, WhatsApp and others, will retain their respective branding and will now operate under the new basic structure. This rebranding practice will be similar to what Google did earlier to set up an original structure called Alphabet.
Facebook focusing on making Metaverse
Facebook is currently focusing on building a metaverse, which is basically an online world where people can use different tools to transfer and communicate in a virtual environment. To accomplish this, the company has invested heavily in Virtual Reality and Augmented Reality.
The company has already changed its name
It is not uncommon for companies to change their name while expanding their service. To recall, Facebook did something similar in 2005, when it changed its name from TheFacebook to Facebook.
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