In 2020, the Indian government banned many apps developed by Chinese firms, including Tiktok and now the company is selling TikTok AI which is much better in terms of performance.
It has been more than a year since the short video platform Tiktok was banned in India and now its owned company Bytedance has started selling AI technology of other short video making apps including India. The Chinese company has started selling AI in countries where the TikTok app has been banned.
According to the report of Financial Times, the company has started a new division called BytePlus. Through this, the company is selling Tiktok AI to companies like India-based social gaming platform Gamesapp, US fashion app Got, Singapore travel site Vigo, Indonesian shopping app Chilibelly.
In 2020, the Indian government banned several apps developed by Chinese firms, including TikTok. At that time, concerns were raised that these apps were involved in activities that could threaten the national security and defense of the country.
Last month, Nikhil Gandhi, the India head of TikTok, the short video-sharing platform owned by China’s ByteDance, decided to step down. TikTok included Gandhi as its India chief in 2019 to drive the next phase of development of the Chinese short video-sharing platform. TikTok’s recommendation algorithm is a big part of what has made it so popular.
According to the report that surfaced on Sunday, BytePlus gives customers access to TikTok recommendation algorithms, and ‘personalize it for their app and customers.’ BytePlus also offers data analysis tools, along with automatic speech and text translation and real-time video effects, according to its website.
The company said in a recent blog post that its ‘For You’ feed determines which videos to serve to a given user. Recommendations are based on user interactions, including which videos you like, comment on, share, or create, video information, and device and account settings, including what device you’re using, language preferences, and Location setting included. The source code and user data of TikTok is kept separate from other businesses of its parent company ByteDance.
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