Vogue Eyewear has unveiled its new marketing campaign with the India model face actor Taapsee Pannu. The marketing campaign portrays Pannu donning the brand new eyewear assortment and conjures up folks to rejoice individuality and specific the perfect model of themselves in essentially the most trendy means.
The marketing campaign delivers a key inspirational message – Whoever you might be, let the world see you. “Our new summer campaign featuring Taapsee Pannu encourages women to celebrate themselves. The new collection from Vogue Eyewear is a perfect fit for every occasion and mood – be it a casual-cool look for brunch or sharp, power-dressing for work, our new range covers it all. Pannu is the perfect embodiment of the essence of the campaign, embracing her authentic self effortlessly and inspiring women everywhere to let the world see them as they are – confident and powerful in their own skin,” Gunjan Saigal, model enterprise head, Vogue Eyewear, mentioned on the launch of the brand new marketing campaign.
Brandmovers India is the inventive company behind the marketing campaign and the marketing campaign movie has been directed by Ishaan Nair. The built-in advertising marketing campaign will probably be launched throughout channels equivalent to social, digital and print, for audiences throughout the nation.
“Vogue Eyewear’s new campaign resonates with my persona with its inspirational message – Whoever you are, let the world see you. The campaign is personal and engaging,” Pannu said.
“Vogue Eyewear’s latest range for Summer ’22 is the key inspiration behind the campaign this year. We wanted to highlight the contemporary vintage-glam aesthetics of the new range while staying true to the core message of celebrating individual spirit and self expression that Vogue Eyewear has consistently strived to inspire its consumers with. The campaign aims to encourage consumers to embrace their uniqueness and show up to the world everyday armored with a high spirit and high fashion that the new range from Vogue Eyewear brings to their toolbox of self-expression,” Adrijaa Sanyal, senior inventive director, Brandmovers India, said.
Read Also: The Moms Co. launches its nationwide marketing campaign with model ambassador Sonam A Kapoor
Follow us on Twitter, Instagram, LinkedIn, Facebook
Source: www.financialexpress.com”