CNN has seen its TV advert revenues drop off sharply this 12 months partly as a consequence of plunging rankings.
MediaRadar, a New York-based agency that tracks promoting traits, mentioned TV and digital revenues on the community fell almost 40% 12 months over 12 months when measuring the primary 4 months of 2023 vs. the identical interval in 2022.
The agency estimated advertisers spent about $313 million from January via April of 2023 in comparison with $513 million from January to April of 2022.
This data was launched by the agency after Warner Bros. Discovery dropped Chris Licht as chief of CNN following a tumultuous 13-month tenure. MediaRadar didn’t launch comparable figures for different cable networks equivalent to Fox News and MSNBC, however rankings have fallen this 12 months for all three networks.
Ashish Jha to exit White House submit
Ashish Jha, the White House’s level particular person on the COVID-19 response, will depart from the administration subsequent week.
The White House mentioned Jha will return to Brown University, the place he had served because the dean of the college’s faculty of public well being earlier than becoming a member of the White House as its COVID-19 coordinator in April 2022. His departure comes after the federal authorities ended its twin nationwide emergencies on the virus earlier this spring.
In a press release saying Jha’s departure, President Joe Biden mentioned COVID-19 “no longer controls our daily lives.”
“As one of the leading public health experts in America, he has effectively translated and communicated complex scientific challenges into concrete actions that helped save and improve the lives of millions of Americans,” Biden mentioned within the assertion saying Jha’s departure.
Source: www.bostonherald.com”