Drinkers might be charged extra for a pint throughout busy intervals at one among Britain’s largest chains.
Stonegate – which owns Slug & Lettuce and Yates’s bars – is introducing “dynamic” pricing, which is utilized by Uber and a few second-hand live performance ticket web sites.
The firm – which has 4,500 venues throughout the UK – has not revealed how a lot costs may go up, however one report urged the value of a pint is already 20p extra at its London bars on Saturdays and Sundays.
Read extra: Major financial institution withdraws easy accessibility financial savings account – value of residing newest
The expenses might be introduced in at 800 of its venues throughout peak instances, similar to evenings and weekends.
Patrons have been knowledgeable of the change with a “polite notice” in Stonegate pubs.
Stonegate advised Sky News: “This flexibility may mean that on occasions pricing may marginally increase in selective pubs and bars due to the increased cost demands on the business with additional staffing or licensing requirements such as additional door team members.”
It pointed to what it says are widespread examples of dynamic pricing in hospitality.
The firm added: “Across the managed business our dynamic pricing encompasses the ability to offer guests a range of promotions including happy hours, two-for-one cocktails, and discounts on food and drink products at different times on different days throughout the week.”
The chief government of one other of Britain’s massive pub chains, who requested to not be named, advised The Guardian the observe isn’t uncommon and has been “going on for decades” within the largest venues throughout occasions and busy intervals.
“They’re not the only ones doing it,” he mentioned.
“To be honest, good for them that they’re telling people,” he mentioned – however added that the transparency could have backfired amid dismay on social media and unfavorable publicity.
Source: information.sky.com”