New England Patriots tight finish Hunter Henry (85) celebrates his landing run towards the Cleveland Browns through the third quarter at FirstEnergy Stadium, Oct. 16, 2022.
Scott Galvin | USA Today Sports | Reuters
The National Football League is finalizing a deal for the rights to its subscription-only bundle of video games generally known as Sunday Ticket with Google’s YouTube TV, in accordance with individuals aware of the matter.
The league has been in negotiations for months for the rights to the bundle, lengthy held by DirecTV, with the intention of inking an settlement with a streaming service to broaden the NFL’s attain and partnership.
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The deal, nonetheless, won’t embrace a stake in NFL Media, which incorporates the linear cable channels NFL Network and RedZone, which the league has been purchasing alongside the Sunday Ticket rights, one of many individuals stated. The sources requested to not be named as a result of discussions are ongoing.
NFL Commissioner Roger Goodell beforehand stated whereas the NFL was packaging the minority stake with Sunday Ticket, it might determine to promote every property individually.
The Wall Street Journal reported on the standing of the Sunday Ticket talks earlier. An NFL spokesperson declined to remark, and Google did not reply to requests for remark.
Terms of the deal had been nonetheless being ironed out Tuesday, the individuals stated. DirecTV has been paying $1.5 billion yearly since 2015. The NFL has been in search of a purchaser for Sunday Ticket keen to pay between $2 billion and $3 billion.
Goodell stated earlier that the league aimed to announce a rights take care of Sunday Ticket by the top of the autumn. The Sunday Ticket bundle has been the NFL’s solely set of media rights that has but to be renewed by way of 2030.
The take care of YouTube TV comes after varied media operators, together with Amazon, Apple and Disney’s ESPN, thought of the rights to the property.
The NFL was in shut talks with Apple till just lately, the individuals stated. However, present restrictions round Sunday Ticket had slowed negotiations with Apple in current months, CNBC beforehand reported.
The league has been seeking to diversify its partnerships with media firms and have a much bigger presence in streaming.
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Source: www.cnbc.com”