Wholsum Foods had introduced on board Anushka Sharma as an investor, model ambassador and advocate for flagship model Slurrp Farm, and all future manufacturers Wholsum Foods will launch because it grows to develop into a home of manufacturers. The firm claims that Sharma’s values strongly align with that of Wholsum Foods’ core function – growing millet-based merchandise with zero junk elements which are higher for us and our planet. The funding comes at a time when customers internationally are rediscovering the knowledge of historic Indian millets like ragi, jowar, and bajra. “Through the partnership, I hope to help nurture India’s rich heritage of millets, and enable today’s generation to leave behind a healthier lifestyle and planet for those to come,” Anushka Sharma mentioned.
Wholsum Foods claims to clock Rs 55 crore of income run fee (RRR) and goals to achieve Rs 150 crores annual income run fee in March 2023. Anushka Sharma’s funding comes quickly after a $7 million funding spherical led by Investment Corporation of Dubai, the sovereign wealth fund of the Government of Dubai, and Indian multi-stage enterprise fund Fireside Ventures. Wholsum Foods’ flagship model Slurrp Farm at the moment retails in India by way of http://www.slurrpfarm.com in addition to by means of main e-commerce and fast commerce platforms corresponding to Amazon, Big Basket, First Cry, and Swiggy Instamart amongst others. Products are additionally accessible throughout main trendy commerce shops in India and the UAE in addition to on-line within the US and UK. “Ahead of the International Year of Millets in 2023, we couldn’t have asked for anyone better than Anushka Sharma on board with us as we take millets to the world. The partnership is an important milestone as we build Wholsum Foods into a house of brands that makes food better for us and for the planet,” Meghana Narayan and Shauravi Malik, co-founders and co-CEO, Wholsum Foods Pvt Ltd, mentioned.
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Source: www.financialexpress.com”