If we talk about Animation Production Business, at present its area has increased a lot. You would love to watch animated cartoons on your home television when you were a kid. Today’s children also like to watch animated content on television. Not only kids but many Hollywood movies were fully animated, and they have set new dimensions of earning and popularity. Because adults also like good animated movies a lot.
Apart from this, animated scenes are also depicted in films produced in Bollywood, Tollywood etc. And at present, animated videos are also used extensively in advertisements, conveying a message through video, etc. In such a situation, starting your own animated production business in India can be very beneficial.
That is to say, due to the growing market of animated films, Indian animators also have a golden opportunity when they can start their animated production and earn a lot. When the whole world was suffering from an epidemic called Corona, the production of films was almost stopped. At that time a series of animated films and dramas were launched on various OTT platforms like Disney, Hotstar, Amazon Prime etc.
Which was given a lot of love by the audience, which is why these things are likely to keep increasing even after the pandemic. Today, animated content is used for all types of videos whether it is an advertisement for a company, a message to someone, a video for entertainment, a movie, a drama, a video for a YouTube channel, a tutorial, whatever. Animated content is being used in almost all types of content.
So if you want to do some business according to today’s era, then Animation Production Business can be very profitable and earning. However, for a good animator, job opportunities also exist in various animating companies in the country. But if you have enough money to start your own business and you are a good animator, you can also open your Animation Studio.
What is Animation Studio?
An animation studio means a company or studio that produces animated media. Like this animated media, animated material of all kinds whether it is created for advertising, for entertainment, intended to convey a message Yes everyone comes. Companies doing AnimationProduction Business can make such animated media for themselves or even at the behest of any of their clients.
Doing this kind of work also requires a team ranging from scriptwriters to operators operating various equipment. Animation Studio may either self-publish the media it produces or sell it to a company.
How to start Animation Production Business?
If you are a good animator, then it may be easier for you to start your own animation production business than others. But as we have already mentioned that this business is not just an animator’s business, for this A good scriptwriter and trained persons to operate the equipment are also required. In this way, this business becomes a business to start by spending a lot of money.
But if you want to start this business with less investment, then you can start it on a very small scale also. In this neither you have to make any film, nor do you have to make any short film. Rather, make small advertisement videos, videos with a message, YouTube videos, etc. for your clients and yourself. And as your expertise in the Animation Production Business increases, you can increase your business in the same way.
1. Identify the work you want to do
As we have already been told that under animated media there are not one but many functions. So if you are thinking about opening Animation Production Studio. So first you have to identify the work you want to do. Do you want to make animated films? Do you want to make short films? Do you want to create animated ads? Do you want to create animated YouTube videos for yourself and your clients?
Apart from this, there may be other work, out of which the entrepreneur should start work on one of the tasks in the initial phase. And if that work can be started with low investment and small scale, then even better. In the initial stage, if you want, you can also make animated videos for your own YouTube channel as an individual.
2. Gain proficiency in that particular animation production
Now whatever work has been selected by the entrepreneur for his animation production business, he will have to achieve proficiency in it. For this, he can get training from an animated studio, or can also try to gain proficiency in this field through the Internet from the resources free. If the entrepreneur is already a good animator, he/she will not need to undergo training.
3. Decide the name of the Animation Production Business
The name should be such that matches with the animated field, special care should also be taken in selecting the name for the animation production business, that the name should not be big and difficult, which is difficult to remember., If you want that no one can copy your business name, you can register it by going to the website of the Ministry of Corporate Affairs and searching the business name. Your company name should be helpful, not a hindrance in your plans.
4. Obtain Required Licenses and Registration
However, unless you are doing an animated short film or filmmaking, you hardly even need a censor board or any other kind of license. But tomorrow no one will accuse your business of financial misconduct. For this, you can do GST registration. So that your Animation Production Studio can file tax returns from time to time.
5. Build Your Team
No matter how good an animator you are, you cannot start an animation production business based on only a one-man army. Maybe you can even write short scripts yourself and even make animated videos. But even after this, there are many things like this, for which you need a qualified and skilled team. Because if you are making a 3D animated video then you also need modelling, texturing, rigging, lighting etc.
Whether you start with advertising or creating animated videos for your channel, your business grows as you go. By the way, you need people skilled in different types of work.
There is a need to be very careful in selecting your team because sometimes even good friends do not become good business partners. Instead of friendship or kinship, focus on skills and competencies.
6. Prepare a Business Plan
Whether the business is animation production or any other, it is necessary to make a practical business plan for everyone. Because the business plan can define whether you should start that business or not? Under this scheme, the entrepreneur has to give a written description of every aspect of his business in brief. Some of its major parts are as follows.
- Under the business concept, it is described that what is going to be the product of the entrepreneur? And what is the market like for its product? Which economic class does the target customer belong to? How is your product different and better than your competitors in the market?
- Under the financial overview, the entrepreneur doing animation production business has to determine what will be his potential sales? And how much money will he have to spend to start the business? What is going to be the difference between potential earnings and potential expenses? Will he be able to earn enough profit, that he can run this business successfully?
- What machinery, equipment, office, manpower, etc. will be required to start the business. All these things are analyzed under the financial requirement. Is this business only you and your laptop involved? Or you also need an office, and you also need a working staff.
- What legal form do you want to provide to your Animation Production Business? All these things are described under the legal status of the company. Like Proprietorship, One Person Company, Partnership Firm, Private Limited Company, Limited Company etc.
- Business goals and timelines and methods for achieving them are described under Goals and Milestones. Like how much turnover do you want to make your business company after two years? And how etc.
7. Manage Essential Finances
If you want to make only yourself and your laptop a part of your Animation Production Business. So you will not need much capital. But if you want to start this business by starting your own office and hiring the necessary staff. So you will need comparatively more money. Try to start this business with your savings.
But if this is not the case then you can take an informal loan from your friends, relatives, family members. Generally, relatives, relatives provide interest-free loans, so the entrepreneur is not required to pay interest on this money. The rest of the options are Bank Loan, Loan from NBFC, MFI, Crowdfunding, Angel Investor, Venture Capitalist etc.
8. Buy Required Machinery and Equipment
Although to start Animation Production Business, high configuration computer or laptop is required as the main machinery and equipment. Apart from this, there is also a need to buy animated software in which the entrepreneur is proficient. But if the entrepreneur wants to start this type of business by opening an office then he may need the following machinery equipment.
- with one or more computer devices
- a sofa set in the office
- computer table or counter
- revolving chair
- split ac
- inverters
9. Start Creating Animated Media
Editing, designing, animating everything, if the entrepreneur himself knows, then he can start Animated Production Business even by hiring only one helper. But if it is not so, it will need to hire people with different skills for different tasks. Initially, you can publish your animated videos by creating your own YouTube channel to showcase your art.
As people like your videos, they will keep sharing them and the views of your videos will increase and the subscribers will also increase. This will give you more chances to get work from companies, and if you want, you will also be able to monetize your YouTube channel. Apart from this, you can create a profile on different freelancing websites with the name of your Animated Production Studio or in your name. And offer them to make animated videos.
FAQ on Animated Studio
Q – I’m not an animator? Can I start this business too?
answer – Yes, Animated Studio can be opened by anyone. But if you don’t know animation then you have to hire an animator, designer, editor etc.
Question – How much will it cost to start an animation business?
answer – The cost of starting an animation production studio depends on many factors. If you are a good animator yourself, and you want to start this business with your laptop. So you can start it even with less capital.