Content-creator-commerce magnificence and private care conglomerate The Good Glamm Group, has introduced its worldwide division and unveiled its general group construction. Led by Group founder and CEO Darpan Sanghvi, group co-founders Priyanka Gill and Naiyya Saggi, the construction consolidates Good Glamm Group firms into impartial manufacturers, media and creator divisions – Good Brands Co. led by Sukhleen Aneja; Good Media Co. led by Priyanka Gill and Good Creator Co. led by Sachin Bhatia together with the worldwide enterprise division maximising income potential for all magnificence and private care manufacturers within the group.
The worldwide division is being led by FMCG business veteran Asad Raza Khan who has been appointed international business officer, the Good Glamm Group. “We have Khan on board as we provide a common global sales and distribution platform for all the brands in our Group, a part of our efforts to create a consolidated group structure which allows not just for structural and cost efficiencies but also significant revenue synergy opportunities. With most of the Series D fundraising capital still in the bank, we have set ourselves an ambitious revenue run rate target of $400 million by March 2023 for the current organic business with a clear mandate to be profitable,” Darpan Sanghvi, group founder and CEO, The Good Glamm Group, stated.
Khan has over 17 years of expertise at Procter & Gamble with stints in London, Geneva, Dubai and South Asia. In his final position, he led and constructed Art of Shaving’s international enterprise and operations outdoors of the USA. The Good Glamm Group has earmarked Rs 100 crore funding for worldwide enlargement. Over the subsequent three months, varied manufacturers of the Group will launch in worldwide markets with prime retailers each on-line and offline.
“The international division gives Good Brands Co. an opportunity for global growth leveraging the group’s content-creator-commerce moat as well as the central infrastructure for strong offline and online growth. We aspire to build our brands across offline channels, e-marketplaces, and DTC via leveraging the growth and digital marketing capabilities of the group already in place,” Khan acknowledged.
With this announcement, the Good Glamm Group additionally confirms that it’s within the final stage for the acquisition of social commerce firm Bulbul, based by Sachin Bhatia. Core-functionality of Bulbul will likely be added to the Good Creator Co. know-how and product stack and the Bulbul model will likely be sunsetted. Bhatia is becoming a member of the Good Glamm Group because the CEO of Good Creator Co.
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Source: www.financialexpress.com”