Audio streaming service Pocket FM has launched advert options on the applying to speed up its income development. “We have been spearheading the category creation for audio streaming with innovations and our unique storytelling capabilities guiding us towards sustainable and profitable growth. The marketing and advertising community has shown immense interest in our ad solutions due to its strength to optimize brand engagement without disrupting listeners’ experience,” Manish Nagar, head of company relationship, Pocket FM, mentioned.
The firm claims to have achieved many experimental campaigns with greater than 100 manufacturers to discover the perfect audio improvements and provided participating model options to manufacturers akin to One Plus, Croma, Amazon Prime, Fino Banking Payments, and Hero Vired, amongst others.
“For a relatively new platform to churn out such innovations in the audio OTT category is a great thing. But to win an award for it within the first six months itself is an even greater achievement. We are glad to have associated with Pocket FM and tried, tested, and approved of its prowess. A first of its kind for our category, really,” Anand Bhatia, chief advertising and marketing officer, FINO Banking Payments, acknowledged.
Pocket FM’s resolution allows manufacturers to have interaction with the listener group with a customized strategy. The firm claims to have greater than 15 million month-to-month lively listeners on the app, and a every day common time spent of over 100 minutes. It has raised $93.6 million to this point and is backed by buyers akin to Lightspeed, Times Internet, Tanglin Venture Partners, Goodwater Capital, and Naver.
Read Also: Ather Energy companions with Tamil Nadu Premier League 2022 as affiliate sponsor
Follow us on Twitter, Instagram, LinkedIn, Facebook
Source: www.financialexpress.com”