This time the festive season sale started from October 15. The festive sale, which lasted from October 15 to 21, saw the highest sales of smartphones.
Every year e-commerce companies organize a sale during the festive season. In this sale, other offers are also offered to customers with bumper discounts. Ace has good sales in the festive season sale, but this time online shopping broke the record in the festive season sale. This time the festive season sale started from October 15. The festive sale, which lasted from October 15 to 21, saw the highest sales of smartphones.
There are so many phones sold every minute
This time, most of the smartphones were sold in the shopping category of festive season sale. According to the report, smartphones acquired 47 percent of the total festive sale. The credit goes to the newly launched and affordable smartphone models. According to a report by market research firm RedSeer, smartphones worth Rs 1.5 crore were sold every minute on the online platform in the first week of the festive sale.
This is the main reason
It is believed that this time the credit for more sales of smartphones goes to the newly launched and affordable smartphone models. Let us know that this time during the festive season, the smartphone maker companies launched several smartphones equipped with great features of the budget range and mid-budget range, keeping in mind the demand of the customers. Also, Value Selection, Affordability Scheme and Fast Delivery were the main reasons for this.
Demand for festive wear less
The director of RedSeer Consulting said that it is in many ways #FestivalofFirsts for Indian e-commerce, which will form a strong foundation for its future growth. According to the report, this time the fashion share was more than last year. This time its share reached 14 percent. While the demand for formal and festive wear is still low.
Mi sold 50 lakh phones
According to the report, this time, due to work from home and study from home, there has been a lot of buying in categories such as home and home furnishing. Speaking of smartphones, the smartphone company Mi India said in a statement that the company sold 50 lakh handsets during the 7-day festive sale on Amazon, Flipkart and mi.com.
Phones from the premium segment were also sold
Chinese smartphone brand Poco sold over 1 million smartphones during the festive sale on Flipkart. Please tell that Flipkart had also issued a statement saying that this time the company has recorded twice the growth in the mobile category. At the same time, smartphones in the premium segment have also sold a lot this time. His cell recorded a growth of 3.2 times. A large part of this was with other giants including Apple, Google and Samsung.