Godrej aer has unveiled its TVC marketing campaign, ‘If rooms could talk’ for Godrej aer matic, its computerized perfume diffuser vary. Through the marketing campaign, the model goals to emphasize that if rooms might certainly speak, they’d solely ask for Godrej aer matic, because it retains the room recent by means of computerized sprays of pleasant perfume.
There’s nothing extra stress-free than spending high quality time with household and perfume performs a key position in uplifting the temper, Somasree Bose Awasthi, chief advertising and marketing officer, Godrej Consumer Products Limited (India), stated. “Godrej aer matic’s fresh fragrance creates happy and relaxed family moments. This smart fragrance plans its day around yours and lets you create custom spray schedules like every 10, 20, or 40 minutes. The new TVC emphasizes these key features of the product with the help of smart VFX making it more interesting for consumers to watch. There is also a smart matic version which is bluetooth enabled,” she added.
Conceptualised by Creativeland Asia, the TVC explores the importance of fragrances for leisure, however with a unusual factor, and ascertains that ‘rooms can talk’ by exhibiting a dialog between non-living objects. It begins with a vacuum cleaner, a settee, a tv distant and a wall clock positioned in the lounge. The objects are speaking and panicking amongst themselves that it’s household film evening they usually have to be prepared for it.
“In this ad, we’ve pretty much demonstrated what would happen if objects in a living room were to actually prep themselves for a family movie night,” Anu Joseph, chief inventive officer, Creativeland Asia, acknowledged.
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Source: www.financialexpress.com”