Caramac – the caramel-flavoured candy immediately recognisable for its brilliant purple and yellow wrapper – is to be discontinued after greater than 60 years.
The gold-coloured confectionary first hit the cabinets within the UK in 1959 after being rolled out by its unique creator, Mackintosh’s.
However, Camarac gross sales have “steadily declined” over the previous few years, in keeping with Nestle, which purchased the model as a part of a takeover in 1998.
The firm has now determined to tug the product altogether.
“We are very sorry to disappoint fans of Caramac,” Nestle stated in an announcement.
“There has been a steady decline in its sales over the past few years and unfortunately we had to make the difficult decision to discontinue it.
“We know followers will probably be dissatisfied to see it go, however this modification will allow us to give attention to our best-performing manufacturers, in addition to develop thrilling new improvements to thrill customers’ tastebuds.”
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Caramac bars – named from an abbreviation of caramel and Mackintosh’s – are made out of condensed milk, butter, varied flavourings and sugar.
Despite usually sharing the cabinets with chocolate bars, they don’t comprise any cocoa.
Nestle paired Caramac with its widespread Kit Kat snack in 2005 to make a restricted version Caramac Kit Kat bar.
The collaboration was so successful, it was introduced again by widespread demand in 2007.
Nestle additionally rolled out Caramac buttons in 2015.
Source: information.sky.com”