IdeateLabs has bagged the digital advertising mandate for White Oak Capital Management, funding administration and advisory firm. The account was received after a multi-agency pitch and IdeateLabs’ Mumbai workplace will primarily handle the account.
With this affiliation, the company shall be answerable for managing the inventive communication duties, social media technique and administration, content material creation, media promotions and web optimization.
“We will plan and execute the go-to-market strategy to launch the brand and its offerings for the retail investor on a pan India scale. We will be using a two-pronged approach of brand building and tactical communication to achieve the business objectives effectively. The entire strategy will be crafted to connect and engage with a cross-section of audiences leveraging the brand’s legacy of astute investment management,” Vrutika Dawda, director, IdeateLabs, stated.
For Prateek Pant, chief enterprise officer, White Oak Capital Management, the corporate is embarking on a journey of reaching out to the retail investor throughout the nation and wished to associate with an company with experience within the business and understanding of the digital ecosystem. “IdeateLabs understood our vision and the strategy presented by the team aligned well with our objectives. We are hopeful that it will be a successful association, and new milestones will be set together,” Pant added additional on the affiliation with the company.
White Oak Capital is an funding administration and advisory agency established in 2017, with the imaginative and prescient to type a considerable threshold within the funding tradition. With its international purchasers, the model base works in the direction of sovereign wealth funds, pension plans, endowments, particular person and household mixture funding funds. It has its operations throughout India, Singapore, Mauritius, UK and Switzerland.
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Source: www.financialexpress.com”