Direct-to-consumer magnificence and wellness model WOW Skin Science has introduced that’s elevating major progress capital from Singapore’s sovereign wealth fund GIC. WOW had earlier raised Rs 375 crore from ChrysCapital in April 2021.
“This investment will enable us to drive sustainable yet disruptive growth and to strengthen our organisation with top notch talent. We are also grateful for the continued partnership with ChrysCapital who have been instrumental in our growth journey. We look forward to creating a future ready organisation along with our investors,” Manish Chowdhary, co-founder, WOW Skin Science, stated.
As per the corporate, WOW Skin Science intends to spend money on model constructing and expertise resourcing throughout key capabilities and speed up the innovation pipeline with a mixture of natural launches and strategic inorganic investments with a imaginative and prescient to develop right into a home of liked manufacturers. “As it executes this strategy, WOW will continue to focus on its core values of innovation and sustainability. Notably, WOW Skin Science is the only Indian D2C brand that is available across more than 2,500 Walmart stores in the US and has featured in the bestsellers list on Amazon.com USA,” it added additional.
For Ashish Agrawal, managing director, ChrysCapital, GIC comes onboard the expansion journey of WOW Skin Science because it scales multi fold to a formidable home of manufacturers in magnificence and private care. “We continue to be extremely confident of the strong brand resonance among the millennials and the outstanding team at the helm to make WOW one of the most loved D2C brands globally,” he acknowledged.
Established in 2014, WOW Skin Science makes merchandise throughout pure components equivalent to onion seed oil, vitamin C, apple cider vinegar, ubtan and omega 3, amongst others. As per the corporate, WOW Skin Science can be taking steps in sustainable packaging by decreasing plastic utilization and spreading consciousness within the society via its green-hands initiative of transport one crore seeds and making prospects companions of their sustainability mission.
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Source: www.financialexpress.com”