3BL has acquired the worldwide unique rights of FIBA 3×3 fantasy video games. Additionally, the ‘3×3 Fantasy’ app will leverage the FIBA 3×3 occasions worldwide for fan engagement. The eleventh version of the FIBA 3×3 World Tour will start with the Utsunomiya Opener from May 14, 2022 in Japan.
“We want to be able to engage with the fans in a way that brings them closer to the game. With the ‘3×3 Fantasy’ app we hope to generate new fans of the sport discipline across the world,” Yoshiya Kato, chairman, 3BL, mentioned.
As per the corporate, in 2022, the sport will give attention to the FIBA 3×3 World Tour and three×3 Challengers, which is able to happen each weekend from May to December. More competitions are anticipated to be coated in future editions.
For Rohit Bakshi, CEO, 3BL, fantasy sports activities and gaming tradition is rising the world over and we’re trying ahead to creating our foray into this digital area. “The ‘3×3 Fantasy’ app complements our many pre-existing offline properties, including our flagship Indian 3×3 Pro Basketball League which completed its third season this March,” he said.
“We are working towards expanding the horizon for 3×3 and its fans and with the launch of the ‘3×3 Fantasy’ app we give the fans a chance to continue with the game virtually,” Alex Sanchez, managing director, FIBA 3×3, added.
Founded in 2017, 3BL is the unique rights holder for conducting 3×3 skilled basketball leagues within the Indian Subcontinent, which incorporates seven nations i.e. India, Sri Lanka, Bangladesh, Nepal, Maldives, Thailand and Bhutan.
Under administrators Yoshiya Kato (chairman) and Rohit Bakshi (league commissioner, 3BL), it has a transparent imaginative and prescient to develop and promote 3×3 tradition and its potential all through the Indian Subcontinent and Southeast Asia by organising an expert circuit, grassroots packages and construct indoor 3×3 basketball services for the betterment of present and upcoming gamers.
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Source: www.financialexpress.com”