Vahdam India has roped in Sneha Beriwal as its chief advertising officer (CMO) to form, drive, and execute its advertising technique. Beriwal will likely be main the whole advertising operate at Vahdam India and can report into the founder and CEO, Bala Sarda.
“She has joined Vahdam at an exciting time of growth and brings a tremendous amount of marketing expertise with her. As CMO, she will be leveraging her capacity for storytelling and brand building to help the company usher in the next level of growth,” Sarda mentioned.
Beriwal brings in over 17 years of expertise and previous to becoming a member of Vahdam, she labored at Aditya Birla Group for 5 years the place she began as affiliate vp, advertising at Aditya Birla Payments Bank, after which grew to become the pinnacle, model and campaigns at Aditya Birla Fashion and Retail Ltd – Pantaloons and in 2022, she served as joint vice-president, advertising at Aditya Birla Health Insurance Company Limited. She has additionally labored throughout various client items corporations equivalent to Nestle, Dabur, Westmill Foods and Novartis.
“I am partnering in Bala Sarda’s vision of building a global brand from India. Vahdam has all the ingredients ready for creating a very unique and compelling brand. The vision, the product and the ambition to create something global is a combination that’s unique to Vahdam. I want to use my experience in brand building, storytelling and focusing on the customer and contribute to this growing purpose led organisation,” Beriwal said.
Vahdam India was based in 2015, by Bala Sarda with a mission to construct a home-grown Indian model for the world. The firm claims to have raised funding from marquee funds equivalent to IIFL, Sixth Sense Ventures, Fireside Ventures, amongst others.
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Source: www.financialexpress.com”