According to CMR’s India Mobile Handset Market Review Report, total smartphone shipments in India increased by 23 percent (year-on-year) in the quarter ended in March.
Due to the second wave of COVID and the lockdown imposed in various states, smartphone shipments in the country could see a 15 to 20 percent drop in the second quarter of 2021 (April-June period). A new report claimed this on Monday. According to market intelligence company CMR, smartphone brands will be affected due to disruptions in the supply chain and lack of components.
On behalf of analyst-industry intelligence group CMR, Anand Priya Singh said that although the current market situation is fine, but we remain optimistic about the prospects of the smartphone industry. In the first quarter of this year (January-March period), Samsung led the entire mobile market in India with 18 percent market share, while Xiaomi continued to dominate the smartphone segment in the country with 28 percent market share.
According to CMR’s India Mobile Handset Market Review Report, total smartphone shipments in India grew by 23 percent (year-on-year) in the quarter ended March, with strong demand for 4G smartphones. The first quarter of 2021 saw a 14 percent increase in 4G smartphone shipments. Xiaomi’s independent brand Poco recorded an increase of 465 percent, while OnePlus and ITEL smartphone shipments also saw triple-digit growth ie more than 100 percent year-on-year growth.
Shipra Sinha, on behalf of analyst-industry intelligence group CMR, said in a statement, Xiaomi continued to top smartphone shipments, and Poco’s significant growth for Xiaomi continues well. It is facing stiff competition from Samsung and Vivo. Oppo has continued its growth momentum with the new 5G enabled smartphone during the first quarter.
Samsung has registered a growth of 41 percent (year on year). It launched at least 12 new models during this period, along with the Samsung A12, A32, A52 and A72, which accounted for 25 percent of its shipments. Samsung stood second in the feature phone segment with 20 percent market share.
Oppo shipments grew by 16 percent year-on-year. At the same time, OnePlus led the 5G smartphone segment with 33 percent market share, followed by the realty company with 14 percent market share. 5G smartphone shipments accounted for 7 percent of total smartphone shipments in the first quarter of 2021. Vivo gained 16 percent market share and its shipments grew by 20 percent.
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