Instagram reels are becoming very much liked in India. InstaReels was launched just after the ban of Tiktok last year. In such a situation, now the company is giving new features to make this platform more interesting.
The company has made a new announcement for Instagram Reels users.
Instagram is slowly changing and now it is becoming a video platform instead of a photo sharing app. Now every user on Instagram is getting attracted towards the reels and making a lot of videos. In such a situation, in view of the interest of the users, the company has taken a decision that will bring a smile to the faces of the content creators. Instagram is now going to increase its reels limit. Now the reels will be of one minute instead of 30 seconds.
The Reels feature initially made its debut with a 15 second time cap. Then just a month after its launch, the time limit was extended to 30 seconds. Now, a year after Reels was first introduced on Instagram, the deadline has been extended to one minute. But do you know that there is such a time limit and on which app? Yes, we are talking about Tiktok.
Tiktok also recently capped 60 seconds, which added a lot of users to the platform. But now this platform has been closed in India. Seeing all this, it is known on Instagram how successful Tiktok is. In such a situation, now Insta has also decided to increase its time limit. One minute time cap of Tiktok is perfect for those who make cooking, storetelling or other videos.
However, let us tell you that now the time limit on Tiktok has been increased to three minutes. In such a situation, should it be believed that in the coming time, Instagram can also do something like this. Instagram, however, has not yet revealed how its reels are performing. But the CEO of Reels has revealed that Tiktok has gone a long way from him.
Tiktok was banned in many other countries along with India, but due to this, its popularity did not make much difference. In such a situation, now the direct competition of Insta is happening with the reels. Earlier in the year, the head of Instagram had said, Insta is no longer just a photo sharing app, but the company plans to move towards video and retail. In such a situation, Instagram can take some necessary steps in the coming time.
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