Under this, the contestants will have to prepare the concept of new toys and games.
The Modi government has launched Toycathon 2021 on Tuesday. Under this, the contestants will have to create a concept of new toys and games, games based on Indian civilization, history, culture, mythology etc. There is a chance to win prizes up to Rs 50 lakh. Students, teachers, start ups and toy experts and professionals can participate in it. The winners of this will also get an opportunity to show their concept in the National Toy Fair, which will also include Prime Minister Narendra Modi. Apart from this, support from industry and investors will be taken to include the best toy concepts in the business.
Registration for toyathon begins
Registration for the Toykathon has started from Tuesday. The proposal can be submitted online by 20 January. They will be evaluated from 21 February to 8 February. The shortlisted idea will be announced on 12 February. The grand finale will be from 23 to 25 February. The grand finale will be at your nearest nodal center or ATL. You have to reach out with your team and mentor.
According to the information given on the official website, its focus is to prepare toys for Divyang children as well as to promote physical and mental fitness. In addition to promoting Vedic mathematics. The focus of this competition is to promote national unity and respect cultural diversity. Along with this, support is also given to the mission like Swachh Bharat, Beti Bachao Beti Padhao, Environmental Protection, Climate Change, Digital India, Ek Bharat Shrestha. Apart from this, traditional Indian toys also have to be rediscovered and designed.
On the occasion of its launch, on Tuesday, Education Minister Pokhriyal said that Toykathon is being organized to develop India as a global toy manufacturing center. He said that the toy market in India is economically about one billion US dollars, but unfortunately 80 percent toys are imported into India. He said that the introduction of Toykathon is actually an effort by the government to create an ecosystem for the domestic toy industry and local manufacturers.