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Friday, May 20, 2022

vivo rolls out new model goal movie #LiveThePleasure

Vivo has launched a brand new advert movie in India, ‘Live the joy’ highlighting the aim of vivo as a know-how model and its core message ‘create a world of joy through superior yet simplified technology and experiences’. For Yogendra Sriramula, director, model technique, vivo India, the marketing campaign is aligned with the model philosophy.  “Today while coping with a fast-paced life, chasing social validation, materialism, and individualistic pursuits, we sometimes miss that we are blessed to be surrounded by an abundance of joy in our lives. To bridge this gap, we aim to use technology to bring people together, helping them find joy in the daily moments,” he acknowledged.   

The digital video business (DVC) by its narrative seeks to speak how one can discover pleasure in each second of their lives so long as they take a look at it from the precise perspective. The movie highlights this level by depicting cases such because the second of an attention-grabbing wanting shadow or the height of a curler coaster experience, the trade of messages or a public gesture of affection, sharing your laughter with tons of on stage or guffawing to your self whereas scrolling by social media. The movie makes use of these cases to speak the distinction between moments which can be related to happiness and people who result in simply as a lot pleasure, lest we take a look at them by vivo’s perspective.

vivo is a know-how firm that’s supported by a community of R&D centres in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Shanghai and Xi’an. Currently, vivo has branched out its gross sales community throughout greater than 60 nations and areas.

Read Also: Pernod Ricard India to extend its advertising and marketing spends by 15% within the coming monetary yr; ropes in actor Hrithik Roshan as model ambassador for Chivas

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Source: www.financialexpress.com”

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