Samsung has obtained the very best index rating of 33.1 among the many residents in India, topping YouGov’s Consumer Electronics Rankings 2022 in India. The rankings are primarily based on the index rating from YouGov BrandIndex. Apart from its dedication to supply a variety of merchandise at completely different value factors, Samsung not too long ago unveiled its ‘Together for Tomorrow’ imaginative and prescient, including to the model’s general notion amongst city Indians, the YouGov report highlighted.
Apple ranked second with an index rating of over 25.2. Its product portfolio was boosted final 12 months with the launch of recent gadgets throughout classes. With the launch of AirTags final 12 months and the announcement of its upcoming line of iPhone 14, it has constructed buzz amongst individuals, strengthening the model’s place in India. While Sony is positioned third on this 12 months’s rankings, with a rating of twenty-two.2.
The 2022 rankings in India noticed a dominance of smartphone manufacturers. Chinese smartphone model OnePlus is positioned in fourth (19.6), adopted by Redmi in fifth (18.8) and its father or mother firm Xiaomi in tenth (16.4) place. Interestingly, LG, Dell, HP and Philips are another manufacturers that characteristic on this 12 months’s rankings in sixth (18.6), seventh (18.6), eighth (17.8) and ninth (17.4), respectively.
Additionally, the rankings present the manufacturers which have improved probably the most over the previous 12 months. Along with that includes in India’s prime ten checklist, Xiaomi was additionally probably the most improved model of the previous 12 months with a change in rating of three.3. Whereas, Apple and Philips are different manufacturers that featured in each the lists, showing in seventh (1.9) and eighth (1.9), respectively, within the improvers checklist.
Smartphone manufacturers noticed a powerful presence within the improvers checklist as effectively highlighting their robust place amongst customers in India. Realme (3.3), Vivo (3.2), Oppo (3.1), OnePlus (2.6) and Redmi (2.3), have all proven enchancment of their scores previously 12 months, and a few have made it to the highest 10 checklist. To be famous, Haier (1.8) and Whirlpool (1.2) concluded the checklist of India’s prime improvers in 2022 throughout the client electronics class.
YouGov’s Consumer Electronics Rankings 2022 goals to indicate the manufacturers with the very best common index scores between April 1, 2021, and March 31, 2022. The scores are consultant of the overall inhabitants of adults above 18 yrs (some are online-representative or city representatives).
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Source: www.financialexpress.com”