The nation’s theater chains need you to spend a day on the films this weekend. More than 3,000 theaters shall be collaborating within the first ever National Cinema Day on Saturday, Sept. 3.
Theaters shall be promoting tickets for each film — together with dearer codecs like IMAX and 3D — for under $3.
Jackie Brenneman, president of the nonprofit Cinema Foundation, tells CNBC Make It that the concept for a nationwide movie show vacation was within the works effectively earlier than 2020, however that the Covid-19 pandemic pressured these plans to be postponed.
After Regal Cinemas father or mother firm Cineworld held an identical occasion within the UK in February to nice success, Brenneman stated planning started in earnest to copy the promotion throughout the pond.
“It gave a model template for how we could do something at that scale in the United States,” she says.
In addition to being a “thank you” to followers who returned to film theaters in droves throughout the summer season blockbuster season — Tom Cruise’s “Top Gun: Maverick”, for instance, has earned the sixth highest home gross ever with its $692 million haul — the hope is that individuals who have not been to the flicks in a number of years could be tempted to go to their native theater.
“It’s an opportunity [for moviegoers] to see a movie again, or see a movie that they were maybe on the fence about,” she says. “For people who haven’t come [to the movies in a while], this gives them an opportunity to see how great movie theaters are.”
For individuals who have not come [to the movies in a while], this provides them a chance to see how nice film theaters are.”
Jackie Brenneman
President, Cinema Foundation
The flat $3 price for any movie in any format is also meant to encourage moviegoers to check out premium formats such as Dolby and IMAX.
“It’s a chance to get folks to check out the brand new applied sciences and see how they prefer it,” Brenneman says.
Here’s everything you need to know about National Cinema Day.
When is National Cinema Day?
The movie holiday will be held on Saturday, Sept. 3.
Where can I buy the $3 tickets?
You can get your tickets by visiting your local theater’s box office, including top chains like AMC and Regal, or by going to online ticket brokers. For a list of participating theaters, visit the National Cinema Day website.
Be aware that the $3 ticket price does not include tax, and is still subject to any third-party ticketing fees that sites may charge.
What movies are eligible for the $3 National Cinema Day promotion?
Every movie currently showing in theaters will be available for $3. Whether you want to go to an 8 p.m. IMAX screening or a matinee showtime, the price will be the same.
Can I buy my $3 tickets in advance?
Not only can you order your seats ahead of time, Brenneman actually recommends it.
“My one piece of recommendation is to purchase your tickets upfront,” she says. “If there is a particular film or a selected expertise you are enthusiastic about, purchase these tickets early.”
Will National Cinema Day be an annual occasion?
Source: www.cnbc.com”