The second day of Goafest concluded with the announcement of ABBY Awards throughout 9 classes. Sony Pictures Network India was introduced because the broadcaster of the yr with a complete of 12 awards – two gold, 4 silver, 5 bronze and one advantage. Meanwhile, Zee Kannada took house 11 awards (one gold, three silver, three bronze, and 4 advantage) in the identical class. Cheil India Pvt. Ltd topped the metals chart in cell ABBY class with one gold, one silver, one bronze and one advantage whereas FCB Group India additionally bagged a gold on this class.
A complete of 32 broadcaster ABBYs, 19 design and design craft ABBYs, 40 digital and digital craft ABBYs, 31 direct ABBYs, seven cell ABBYs, and 32 public relations, 16 expertise ABBYs, had been awarded on day two.
Within expertise ABBY class, Mindshare received three awards– Bronze for Axe’s ‘Axe – The game of attraction,’ two Silvers for the model Boost for its ‘Boost Stamina Meter – A new currency in town!!!’ and ‘Game Stamina Ka.’ The gold on this class was additionally bagged by Sangbad Pratidin for Sangbad Pratidin’s #MaaClicks – No Selfie this Puja, Cheil India Private Limited for Samsung ‘Samsung Goodvibes.’
As for digital ABBYs, Cheil India Pvt. Ltd took house 5 awards (three bronze, one silver, one advantage). Famous Innovations closed in on an identical tally with two bronze, one gold, one silver and one advantage. It received gold for Burger King’s #LonelyNoExtra. Within digital craft class, no gold awards had been introduced. BC Web Wise bagged two bronze and 1 silver. Cheil India Pvt. Ltd bagged a bronze and a silver.
The awards had been introduced introduced for the design class. Famous Innovations received six awards (5 advantage and 1 bronze). TLG India Pvt Ltd was the one company to win Silver within the class for Amazon Seller’s ‘Amazon Story Boxes’ entry. As for design craft class, Famous Innovations closed in with 5 awards (three silver and two bronze).
Famous Innovations bagged grand prix for Radio Zindagi’s The Applegram throughout the direct ABBY awards class. Within the identical class, FCB Group India bagged gold for Tata Trusts’ ‘Two bins life wins’ and Mumbai Police’s ‘The Punishing Signal’ marketing campaign. Famous Innovations received gold Radio Zindagi’s The Applegram underneath work performed for social consciousness or charity causes sub class. FCB Group India had the best tally at 13 awards (two gold, three silver, and 7 bronze and one advantage). Within the general public relations class, FCB Group India bagged 12 awards.
Read Also: Goafest 2022: Mindshare luggage company of the yr whereas Bennett Coleman and Company Limited takes house writer of the yr
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Source: www.financialexpress.com”