BMW Group India will exhibit the ‘Future of Mobility’ on the newest version of the India Art Fair that can be held in New Delhi from April 28, 2022, to May 1, 2022. The firm will showcase its all-electric vary, specifically the BMW iX electrical SUV and the MINI Coope SE 3-door electrical hatchback. By doing so, the German carmaker needs to exhibit the distinctive connection between artwork and cars.
As the presenting associate of the India Art Fair, BMW India has been supporting the evolution of recent Indian artwork and artists since 2012. Through this 12 months’s collaboration, the corporate will exhibit progressive electrical mobility. Apart from the common BMW iX and MINI Cooper SE, the German carmaker will even showcase the one-off ‘The Future is Born of Art’ fee BMW iX automobile ‘Suno’ that has been designed by artist Faiza Hasan.
‘The Future is Born of Art’ is an initiative by BMW India and India Art Fair that goals to propel rising Indian artists and additional BMW Group’s dedication to selling artwork, sustainability, and innovation. The BMW iX served as a canvas and 4 chosen artists had been requested to submit proposals reflecting their distinctive interpretations of the theme. The profitable design by Faiza Hasan can be mirrored on the BMW iX as a automobile wrap and proven on the Art Fair.
Speaking on the event, Vikram Pawah, President, BMW Group India mentioned, “Art is a beautiful way of seeing the world as it was, is and will be tomorrow. More than ever, India Art Fair reflects a unique blend of art, creativity and a strong awareness of evolving socio-ecological sensibilities. In the same way, BMW Group’s pioneering vision is reflected through its vehicles. Our electric vehicles are an expression of a sustainable future.”
He added, “Just like an artist develops a work around a central theme, BMW Group develops its e-vehicles around the core of sustainability – in form, function and emotion. As Joy is reborn, we are excited to share our vision with the world. The BMW iX and MINI Cooper SE have already won the hearts of auto enthusiasts in India. We invite everyone to come and experience the face of progressive e-mobility at India Art Fair.”
Source: www.financialexpress.com”