The Indian division of media company community, OMD, has appointed Charul Tomar as its new head of technique. In her position at OMD, she will likely be spearheading impactful, strategic initiatives throughout the board, constructing upon present strengths, and driving the following stage of OMD India’s development story whereas working with key stakeholders to construct a robust, strategic foothold within the area. She will likely be reporting to Anisha Iyer, CEO, OMD India.
“Tomar is a fine strategic leader and frontrunner when it comes to having a pulse on the confluence of consumer, brand and insights. Her appointment comes at a time when OMD India is undergoing significant momentum and one that is fuelled by the most promising talent in the industry. I am certain that her valuable expertise, combined with her drive and commitment, will help us take our offerings to new heights. The future looks promising,”Iyer mentioned.
With over 13 years of numerous expertise having labored with main market analysis and media businesses, akin to Kantar, Nielsen and Mindshare, Tomar brings along with her strong cross-functional expertise in market analysis, insights and technique and media analytics, the corporate mentioned in an announcement. At OMD, she may even be accountable for accelerating efforts round nurturing a tradition the place consideration and empathy are handled as worthwhile currencies to take a extra humanistic strategy in direction of shopper and folks relationships. Furthermore, advancing the mandate of the organisation, she will likely be instrumental in augmenting the Red Spine – OMD India’s nerve centre, guaranteeing that every part of the system stays interconnected in an environment friendly manner. With a highlight on furthering Omni’s potential and an emphasis on leveraging OMD Design – the end-to-end course of by OMD, she is all set to additional capitalise on rising traits and make complicated selections sooner. In essence, Tomar will likely be navigating OMD India in daring new instructions to attain exponential development and success.
“Sharp strategic management is always at the heart of every successful business. The agency exudes a strong vision and energy on the back of an exciting 2022 it has had so far, and I look forward to leveraging my experience to formulate game-changing strategies and deliver scalable business solutions, all while keeping empathy and attention at the core of what we do,” Tomar acknowledged.
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Source: www.financialexpress.com”