European label on Nykaa Fashion, NA-KD has partnered with superstar influencer Mira Rajput Kapoor. The collaboration will function three curations for various events. As a part of the collaboration, Nykaa has launched a marketing campaign titled #SelectedbyMira. The MIRA x NA-KD assortment was launched on Nykaa’s official website from May 11, 2022.
“The brand’s aesthetic mirrors my beliefs of balancing a lifestyle and promising an environmentally conscious range. The fact that NA-KD exercises sustainability made this association organic. My selections focus on fit and style, and are timeless wardrobe staples,” Kapoor mentioned.
Nykaa Fashion is the multi-brand e-commerce vogue providing from Nykaa. As per the corporate, Nykaa Fashion homes 1,350 manufacturers and over 1.8 million SKUs throughout ladies, males, children, luxe and residential classes to enchantment to each shopper. It presents manufacturers that embrace Indian and western put on, footwear, luggage, jewellry, equipment, lingerie, athleisure, sleepwear, residence décor, bathtub, mattress, kitchen and extra. It has constructed a portfolio of seven shopper manufacturers – Gajra Gang, Nykd by Nykaa, Pipa Bella, Twenty Dresses, Likha, IYKYK, Kica and RSVP.
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Source: www.financialexpress.com”